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Search Engine Optimization |
If you are start new blog that you would definitely like to know Step by Step Guide what is SEO and how to do SEO for website or how to make blog SEO friendly.
This
is what I see every day, all of which is running after this thing. But before
that you have to clear your SEO basics.
If
you have any questions in your mind, you search for Google and find answer of
your questions Google and whatever you search for comes on the first page and
the first number on the basis of SEO.
If
you have SEO well on your website, your website will rank on the top. Now the
question arises as to how Google or any other search engine knows that this
content has the appropriate answer so that it should be put in the first place.
That's where the SEO concept comes. This is the SEO (Search Engine
Optimization) that makes your site pages rank in Google.
Now,
if that is the case, how can you do SEO for a new website? This means how to do SEO so that
we can rank our blog articles in the first page of Google.
If
you also have any questions about SEO and how to do SEO for new website to get
organic traffic. This article is going to be very informative and important for
you. So keep stay with us till the end and get complete information about SEO.
We
will be discussing here in detailed information. You just need to read this
post full. Then let's start without delay.
What is SEO?
Full
Form of SEO is Search Engine Optimization. This is a process that you
can use to improve ranking of your blog articles in search engine.
Google display in his search results the links he consider are good content and have more authority than the rest.( Don’t worry, you can also rank your blog post without any authority).
Authority means how many pages are connected to the link of that top page. The more pages are connected to it, the more authority will be that page.
The main function of the SEO is to increase the visibility of any blog in organic search results. This easily gives a good exposure to the brand, as well as Google provide good ranks in its SERPs. And more visitors come to them which increase chances being more conversions.
Why is SEO necessary?
What
is SEO in today's topic? I have told you about it above, now we know why Search
Engine Optimization is necessary for our website?
When
we create a website and work a lot on it. Suppose you have created a blog, you
have posted article on it, but if you don't use SEO in your blog posts, your
article will not show in search and traffic won't reach your blog.
Ø If we do SEO on our website and blog well, there is a lot of traffic on our site.
Ø Our website is show on the first page in the search engine.
Ø SEO is very important to come to the first page.
Ø It will also increase the value of your website.
Ø Search engine optimization is also necessary to increase Users Experience.
Ø Blogging has too much competition so SEO plays very important role in ranking factor.
Ø SEO friendly post easily ranks on Search Engine.
Is slow speed for loading website comes under SEO?
How does Search Engine find out which page to rank?
Search
engines have only one purpose. Their aim is to give users the best information.
Search
Engine like Google; use their algorithms to find which post is relevant. And
then they rank it, later they are display in the top pages of search engine.
Search
engines mainly analyze two things more:
1. The first is what is Relevancy between the content of Search Query and page.
2. The second is Page's Authority.
For
Relevancy, search engine access them from other factors such as topics or
keywords.
The
same Authority is measure according to the popularity of the website. Google
estimates that the more page or resource there is on internet, the more good
content it will have for readers.
They
use search engines complex equations to analyze all things that are called
Search Algorithms.
Search
engines always want them to keep their algorithms secret. But over time, SEO's
have learnt about some ranking factors that can rank a page in search engine.
This
tip is also known as SEO strategy. You can use them to rank your Blog posts.
How to do SEO for blog?
If you want to learn best way to do SEO for new website, you must first learn about different types of SEO. Only then can you be able to do them correctly.
Below
we have explained Step By Step for SEO, follow these search engine optimization
tips to reach your website good rank on Google.
We
have understood the Basic knowledge of SEO and now we will learn to optimize
the Website below to Search Engine.
Types of SEO (Search Engine Optimization)
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SEO Types |
Well
there are many types of SEO, but three types of them are also given more
importance:
1.
On-Page SEO
2.
Off-Page SEO
3. Technical SEO
1.
On-Page Optimization:
On-Page
SEO work is done in your website or blog. You have to design your website SEO
friendly, SEO has some rules that you can follow to rank your website on search
engines, you should use Template and Theme in your website which is SEO friendly
only then your website will rank on Google.
You
can use keywords in the right place on the page such as Title, Meta
Description, Content so that Google can help rank your post and rank your post
on the first page on Google so that you can get more traffic.
2.
Off-page optimization:
This
type of optimization page is done outside itself. It includes certain things
such as back-links, page ranks, bounce rates, etc.
When
we promote our blog or website differently it is called off Page Optimization.
There
are many ways to off-page Optimization that we can promote our website.
3.
Technical SEO:
It
is called Factors that affect the technical aspects of website. Such as page
load speed, navigable sitemap, AMP, Mobile Screen display, etc.
It is very important to optimize them properly as they can also affect your page rankings.
How to do On-Page SEO?
On-page
factors are called factors that are linked to the elements of your website.
On-page factors include technical set-up quality of your code – textual and
visual content, as well as user-friendliness of your site.
We
must understand that on-page techniques are those that are implementing in
website to enhance the performance and visibility of website.
Now, let's know about some On-page SEO Techniques: –
1. Meta Title:
It describe your website with the help of primary keywords and they should be
between 55-65 characters, as they can be hide in Google Search if more than
that.
Title
is the main part of any Page or Post that makes people guess about the whole
Post and page, so Post or Page Title should be made more and more attractive.
The
Keyword on which Page or Post is based must use Targeted Keyword in Title and
it is more beneficial to use Keyword at the beginning of Title.
The
CTR (Click through rate) of Website can be increased using Attractive Title, so
that up to 40% of Traffic can be Increase on your Website.
Therefore,
good Title should be used according to the Planning in all the Post of the
Blog.
2. Meta Description:
The Description show under the Title in Search Result is called Meta Tag and if
Meta tag is applied to a Post or Pages, the tag space not appears Words Meta
the beginning of the Post which reduces the CTR of your Post and Pages which
has a very negative effect on the Traffic.
Most
Search engines Meta, today value tag so Webpages should use good attractive
Meta tag so that Search Engine and people like your Webpages.
3. Image Alt Tags:
Every website has images but Google do not understand them, so along with
image, we should also provide an alternative text so that search engine can
understand them easily.
4. Header Tags:
They are very important, as well as contribute greatly to categorize the entire
page properly. H1, H2, H3 etc.
5. Sitemap:
Sitemap is used to crawl webpages so that Google spider can easily crawl your
website pages and index them quickly.
There
are many different of sitemaps such as sitemap.xml, sitemap.html, ror.xml, news
sitemap, videos sitemap, image sitemap, urllist.txt etc.
6. Robots.txt:
It is most important to index your website in Google. Websites that have
robot.txt soon become index.
7. Internal Linking:
Interlinking plays very important role between pages to navigate website
easily.
8. Anchor text:
Both your anchor text and URL should be match with each other, making it easier
to rank.
9. URL Structure:
Your website should have a good URL structure, as well as SEO-friendly so that
they can be easily rank.
Each
URL should have a targeted keyword together, which means you should match with
your URL.
10. Mobile-friendly:
Try to make your website mobile-friendly because nowadays people often use
mobile to use internet.
How to do Off-Page SEO?
On
the other hand, off-page factors, such as links from another websites,
attention of social media and other marketing activities that is different from
your website. It requires you to give more quality backlinks measures so that
you can increase your website authority.
One thing you have to understand here is that off-page not only means link building but also emphasizes fresh content; the better content you provide to your visitors, the more people will like your website Google.
1. Content:
If your
website has more fresh content, they will allow Google more than always to
fresh content to crawl your website. You should also have meaningful content, so
that they can provide the right value to your target audience.
2. Keywords:
Choosing the right keywords is very important to rank in SERPs. You should
optimize your blog post with these keywords with content, so that there is no
risk of keyword stuffing.
3. Long-tail keyword: How can we forget long tail keywords when it
comes to keywords? Since it is not so easy to rank in short keyword, you can
use long tail keywords instead to make it easier to rank them.
Using
Long Tail Keywords also Rank Webpages more than one Keywords which increases
the Traffic Directly on your Post and Page.
Do
use some Long Tail Keywords in all your Blog post of your Website.
You
can use Google Related Searches to find Long Tail Keywords and Google Auto
Complete can also be very beneficial for you.
LSI
Graph and Keyword-sheeter is a wonderful Free Tools to find Long Tail-Keywords
that can be used very easy to find good Long Tail Keywords.
4. LSI Keywords:
LSI keywords are those who are much more similar than main keywords. So if you
use these LSI keywords, viewers can easily reach your blog post when they are
search a particular keyword.
5. Broken links:
These links should be removed as much as possible. Otherwise it gives a bad
impression.
6. Guest Blogging:
This is the best way to generate High Quality backlinks for your website. This
gives both bloggers a fortune.
7. Infographics:
This allows you to content visually show your viewers so that they understand
more. At the same time, they can share them.
8. Comments: You can
go to someone else's Blog Post and Comment on it, and Add your Blog Link, so
that you will get backlink.
9. Search Engine Submission: You Search Engine your Blog as
much as Google, Yahoo, and Bing. Submit your blog correctly on these Search
Engines.
10. Bookmarking: You should Add your website
and Blog Post link on all the Bookmarking Site.
11. Directory Submissions: You should submit at a
Directory Submission sites that is High Authority as much as possible. This
will increase traffic on your website and also increase the ranking of the website.
12. Social Media: You should make Account in Social media in the name of your Blog or Website and also Add the Link of your Blog such as Facebook, Instagram, Twitter, LinkedIn etc. This way you can increase traffic on your blog.
Types of SEO Technique
There are two types of SEO Technique; you need to be aware of them because if you don't understand them, you will damage your Blog instead of bringing Traffic to your Blog.
1.
White Hat SEO
2. Black Hat SEO
White
Hat SEO
If
your website SEO and Link Building Blog in the right and Natural way, it will
be best for your Blog, says White Hat SEO.
You
should not do anything wrong on your Blog. Otherwise, you will do your own
harm. If you work correctly, it will greatly benefit your Blog and bring more
and more Traffic to your website.
Must Read:
Black
Hat SEO
If you try to Rank your Blog in a wrong way, not by resorting to SEO, to Rank Blog, it is called Black hat SEO. If you do that, you will have to regret it later.
Conclusion
I
hope you like What is Search Engine Optimization and step by step guide for SEO this article. I have
tried to provide full information about SEO Tips to readers so that they do not
need to be found in any other sites or internet with respect to that article.
It
will also save your time and give them all the information at one place. If you
have any doubts about this article or you want it to improve, you can write a
low comments for it.
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