Image SEO: Best Techniques to Optimize Image for your Blog

Image SEO: Best Techniques to Optimize Image for your Blog

 Image Optimization Techniques for your blog

Image Optimization in SEO: If you want to know How to Optimize Image for your blog, you should read this post full. Most don't know how to optimize new blogger image properly, which prevents them from bad SEO and getting much organic traffic on blog.

 

Image optimization is essential for the on-page SEO of Blog. Many people search images and if your image ranks on Top positions, you can get more traffic than that.

 

We follow a lot of different SEO Tips and Tricks while used SEO in Optimization of Blog. Such very important aspect is image Optimization. This is plays an important role to Higher Ranking in the Search Engine of your blog and blog post.

 

How to optimization image well before publish your Blog Post and what are the essentials you should take care of while SEO Image? In this entire Article, we and you are going to cover this topic.

 

What Is Image Optimization?

What Is Image Optimization?

You may know, SEO has two techniques that On-page and Off-page and image optimization is an on-page SEO technique in which you have to optimize the photos you use in your blog.

 

If you want to rank your blog quickly, you need to do this because it happens very often that no post of yours ranks, but even if the image of that post is ranked, you get good traffic.

 

If you search any topic, it comes related images on Google; it ranks everything that is posted on one blog or website on which people click and go to their blog.

 

Image Optimization technique lets you search engine friendly your blog's image, making of your blog user experience good, performance, and SEO improve.

 

Search Engine just don't understand image, by optimize it, we can make it SEO friendly so that search engine (Google, Bing, Yahoo etc.) can understand it better and include it in the search results.

Must Read: Beginners Guide: Best Way to do SEO for Website Step by Step


Why Image is important to SEO?

There are many reasons to optimize your blog image. If your image is of a very large size, it will slow your web pages and adversely affect user experience. File size is reduced in Image Optimization and Page load time is fast.

 

In addition, the Images score SEO used in the article also improves. If you use the correct name and give proper ALT Tag for your image, it makes your article more SEO friendly.

 

If you optimize your site's image correctly, your Images search engines (images search) will rank better and you will get a lot of organic traffic to your blog.

 

Benefits of Image Optimization:-

Ø Your blog image in Image search easily ranks and through which you can get more traffic to your blog.


Ø Website speed will be reduced.

Ø Bounce rate is less and increase the rank of posts.

Ø Image has plays an important role to get more clicks in Social networking and Marketing.

Ø If a blogger credit link your custom image by use your blog, it can help you gain backlink.

Ø Increase traffic from Pinterest or other visual content sites.

Ø Website speed will be reduced.


I'm going to tell you the whole step-by-step process of how to optimize image for SEO of my blog so that you can make your image SEO friendly.

 

How to Optimize Image for Website?

How to Optimize Image for Website?
Best Techniques to Optimize Image for your Blog

You have to follow the process that I have mentioned here to optimize Image in a proper way.

 

This is especially important for those who have created blog on blogger.com, because you don't get any plugins on Blogger, that's why your blog image have to manually optimize.

1- Choose Right Images

You must have heard saying "A picture is worth a thousand words", meaning a picture is equal to a thousand words.

 

That's why choose the right image for your article so that your post is more informative and audience retention.

 

Never use copyrighted image in your blog.

A lot of blogger search images on Google and use on their blog by downloading image, that can be copyrighted.

 

Websites like Pixabay, FreeDigitalPhotos, Pexels, FreeImages you can use on your blog by download stock images in free.

 

If you are graphics designer, it's best to create custom unique images for your blog.

 

You can design image to post your blog in Photoshop or create custom image with platform like Canva.com, PicMonkey.com.

 

If it is not, it will spoils user experience because people who have come to your website because of your image don't get happy and close your blog in a few seconds.

 

This increases the bounce rate of your blog and reduces the ranking of your blog, so always use photos similar to your topic.

 

2- Resize Image (Height & Width)

Properly resize the height and width of Image is a necessary factor in image optimization, which mostly blogger overlook.

 

Whenever you image download, it may be dimension (Height & Width), which requires resize before upload in your blog.

 

You can resize image with the help of Paint tool or Photoshop in the computer. You can also take help of online tool like PicMonkey and Picresize.

 

I think you don't keep blog post main image more than 650 X 360 pixels. I image use 1200 X 628 pixels in my blog post.

 

3- Rename Images

Do according rename keywords before image upload in Blog post? When you download image from a websites, its name is "876wtgs7t44e874.png". Such file name is not SEO friendly.

 

Use main keyword when rename Image. Search engine rank it better than being keyword in Image.

 

Rename Image to Optimize Image for your Blog

Example: - If you are writing article "How to rank number one in Google 2018", the name of the image will be "how- to-rank-image-in-google.png" or "how- to-rank-image-in-google.jpg".

Always write name on image in small letter and use dash (-) between each word.

 

Wrong Format: “3861781178.jpg”, “Image optimization.png”, “earnmoneyonline.png”

 

Perfect Format: “make-money-online.jpg” or “on-page-seo-guide.png”

 

Proper Image Format:-

Images are of a great varieties and occur in different format such as jpg, PNG, gif etc. But the image we use is better if it is in jpg or webP, because it has very little size and it becomes load quickly.

 

If you use another format image, it takes time to load, which slows down the speed of your webpage.

 

Give proper format of your image with webP converter.

 

4- Compression your Image

The more Image file size, the more time it will take for you to be page load. That is why you must size compress image before upload it in blog.

 

Try to keep your Image inside the file size 50kb. I think as much as I can image inside the 70kb. Use screenshot. The more high quality you use image, the more file size will be.

Online have a lot of tool available such as TinyPNG, Optimizilla, ImageOptimizer that can help you compress up to 80% of image without reducing its quality.

 

Note- If you resize image in a proper way and compress its file, your blog will increase up to 70% of your loading time.

 

5- ALT Text

Search engine image is unable to recognize and treat it like a blank space. Alt Text is used to describe your image. This shows search engine what your image is here and what image about is?

 

After image uploading in free blog, you can use title text and alt text by going to its Properties.

how to write alt text for images for SEO?

If your blog is on WordPress, you'll get an Alt Text box on the bottom right corner after upload the image, where you can add alt text keyword.

 

Use your article main keyword or related keyword in Alt text to improve your image's rank in image searches.

 

It is as important to write a high quality article to rank in Search Engine as it is to optimize the image use. You can optimize your post image by follow the above steps.

 

Click below to learn how to do image optimization your Blog post through video.


Google index its alt tags with crawler image after Crawl and Google displays those images when users search for a keyword.

 

6. Use caption in Image

You must have seen that in many places, the name of the image or whose name it belongs to is written is called image caption.

 

Image caption before writing, you also have to keep in mind that you have to write the same heading for which you are using the image.

 

You can also write the heading title in the caption or you can also write what is shown in the image in the caption of the image.

 

7. Submit Image Sitemap

Sitemap is very important for any site and especially it becomes even more important when your blog or website is new.

 

Sitemap doesn't boost your ranking but helps search engines crawl and index your site better.

 

5-Best Image SEO Plugins for WordPress

5-Best Image SEO Plugins for WordPress

Image optimizer plugin allows you to easily image compress and optimize your site. Here I'm going to share 5 best Image optimizer plugin:

 

1. SEO Image Optimizer

It is a very good WordPress plugin that makes your image SEO friendly. This plugin adds title and alt tag to your Images without affect your site's database.

 

The plugin also resize and compress Images and enhances the Loading speed of your site.

 

 

It is a good alternative of SEO Friendly Images and offers more features.

 

2. Smush Image Compression and Optimization

WP Smush WordPress is the most popular image optimizer plugin for website. When you upload images to your site, it compresses the size of the image automatically. It can also help you to compress and optimize your old images.

 

In Free version you can only optimize 50 images at a time. So you have to click on optimize button again and again.

 

3. ShortPixel Image Optimizer

ShortPixel is a good and lightweight Image Optimizer plugin that Improve your website page load time by optimize Images or PDF document. You will need to upgrade if you want to increase the Compression Limit.

 

4. Compress JPEG & PNG Images

First of all, you have to create your Account on it. You can optimize only 100 images a month with free account.

 

This automatically will compress when you images upload to your site. You can use bulk optimize to Older images.

 

5. EWWW Image Optimizer

EWWW Image Optimizer is a popular and well rated image optimizer plugin. It automatically optimizes the plugin upload new images. It also optimizes your old uploaded images.

 

The plugin also allows you to convert compression level select and upload images to best file format.

 

It is available in both free and premium version.

 

Conclusion

If you publish powerful article on your blog but Ignore Images SEO, you are absolutely wrong. You are losing Image traffic. By Image Optimization, you can increase both your website traffic and ranking.

 

Small request...! If this article Image Optimization for your blog has been helpful to you, don't forget to share it.

 

I hope today's information has been very important for you and your blog. If you have any questions or suggestions related from image optimization, you can tell us in the comment below.

 

If you're post helpful, don't forget to share your Social media (Facebook, Twitter). You can also Share it with your friends on Social Media Platform like Facebook, Twitter, WhatsApp, Telegram, etc.

 

And DON’T FORGET TO LEAVE COMMENT

THANK YOU!!!!!!!!


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